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Emily Blitstein

Author

Em Blitstein

Em Blitstein is a Sr. Content Marketing Manager at Sinch Mailgun. She manages the Mailgun Blog, curates top-notch content, and falls down SEO rabbit holes. She writes about all things email and loves a good dev deep dive.

Latest stories by Em Blitstein

A deep dive into the Mailgun app rebuild: Part 1 - Excellent ideas

Greetings, fellow devs. We are thrilled to announce that after three long years of planning, designing, and building, our team has released our righteous app update. Sure, we’ve...

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Your guide to API endpoints

APIs can be difficult to understand, especially if you’re not familiar with building programmatic processes. Can we let you in on a little secret? APIs are just ways for...

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Using regular expressions to filter incoming emails

Regular expressions are a powerful way to filter through and match data, but the syntax changes depending on your scripting language and use case. For instance, a regular...

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Improve your email bounce rate: The deliverability mindset

Oh, the elusive email bounce rate, the bane of email marketers everywhere. Email marketing metrics like open rate, conversion rate, click-through rate, and engagement...

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5 tips for building data-driven email campaigns

Spray and pray – that used to be the name of the email marketing game. But these days, bulk email just doesn't cut it anymore. If only there were a way to make personalized...

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