Glossary
Common technical terms in email
Stay current and expand your email knowledge with our list of common technical terms.
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Email automation
Email automation involves automating messages for an email program so they are received by the right people at the right time. These triggers include messages like:
Onboarding emails
Monthly surveys or feedback requests
Subscriber birthday celebrations
Account payment reminders
Automated emails aren’t triggered by users and are instead based on meeting predefined criteria, like a certain series of actions when signing up. The benefits of email automation include improved efficiency in email workflow, better user experience, and re-engaged users. Check out Mailgun, an email automation tool that’s free to use, to create some of the best automated emails and meet your yearly goals.
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