Em Blitstein

It’s here. That special time of year when web traffic fluxes, sales skyrocket, developers batton down the infrastructure hatches, and marketers dive into deep seas of data and...

Every email program tells a story and the best parts of a story lie in the details. While high-level metrics help ...

In the world of big data and analytics, OLAP has emerged as a game-changing technology. But what exactly is OLAP...

Pardon our French, but nothing delivers a bigger sucker punch to your deliverability than a dirty email list. Email lists aren’t just for organizing and storing contacts, they are the...

As 2024 comes to a close, it’s the perfect time to reflect on the email marketing trends that shaped the year. Understanding the benchmarks from 2024 can help you craft even...