Em Blitstein

Email is the digital cornerstone of communications between brands and consumers. Yet in 2025, ensuring emails reach the inbox – not just get sent – is more challenging than ever. Evolving mailbox provider rules...

Accessibility matters. Whether you’re a business leader or a software developer, ensuring your products and services are accessible isn’t just good practice—it’s also becoming a legal requirement across the European Union with the European Accessibility Act (EAA), a game-changing directive ...

Email isn’t a new medium. In fact, it’s one of the original pillars of the internet. Though it may seem like “You’ve got mail” is a phrase that’s lost some of its excitement over the...

It’s here. That special time of year when web traffic fluxes, sales skyrocket, developers batton down the infrastructure hatches, and marketers dive into deep seas of data and...

Every email program tells a story and the best parts of a story lie in the details. While high-level metrics help ...